Studies show that 90 to 95% of decisions are driven by emotions, making it essential for companies to create positive experiences with their prospects and users. But how does this translate to your platform?
We combine data-backed insights with an understanding of human behavior to craft intentional, impactful user experiences. By aligning your digital platform with user needs, we help you drive engagement, encourage feature adoption, and foster long-term customer loyalty.
Practical and Impactful
OUR SERVICES
CUSTOMER STRATEGY
Planning for Impact
Your success is hinges on your ability to connect with prospects and retain customers. We’ll research your target user needs, analyze competitors, and provide a roadmap with practical recommendations. Our tactics will help drive engagement, build loyalty, and support long-term growth.
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If your customer engagement isn't hitting your goal, our data-driven research will give you the insights to ensure customers keep coming back.
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Companies need a constant flow of new prospects while retaining loyal customers. We can pinpoint exactly how and where to capture your ideal market. This ensures you can ride the waves through market changes, new competitors, and your business’s growth.
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We’ll work together to create a research plan before assessing how people use your platform. You’ll get a detailed report of the current state of your user experience with specific, actionable changes to increase engagement, acquisition, and retention.
USABILITY TESTING
Data-backed insights
Usability testing takes the guesswork out of optimizing your web presence. By observing the behavior of real users, we uncover what’s working, and what needs improvement. With clear insights and practical recommendations, you will know exactly how to refine a page or workflow to hit your business goals.
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If you have a particular user flow that’s critical to measuring your acquisition, retention, or churn, this service will give you the answers you need. Usability testing gives you data and insights for any page on your platform.
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This tool brings clarity to any confusion within a user flow by identifying what’s confusing, frustrating, or missing. Then you can make data-driven improvements that leads to higher acquisition and retention rates.
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Recommendations for improvements within a detailed, customized report. It will include feedback from real people within your target audience, data on ease of use, and statistics on how users engaged with each tested page.
ACCESSIBILITY AUDIT
Access for everyone
Accessibility isn’t just a feature—it’s a fundamental part of good design. If your product is difficult to use due to age or disability, it equates to excluding them from your storefront. By meeting accessibility standards, we’ll ensure you can serve all customers.
Have specific criteria to meet like a government website? Read about our compliance details here.
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This is for companies that want to serve people within all walks of life and ensure they’re within compliance standards, ultimately building a stronger brand.
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Most platforms and websites are not accessible, often leading to excluding people from using a site due to their lack of vision, manual dexterity, or having a disability. Prioritizing accessibility makes sure you’re not leaving anyone behind.
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With our custom accessibility audit, you’ll get an evaluation of what is in compliance or needs to be fixed. We can give you recommendations for changes so it’s easy to make updates and continually maintain the standards.
Book a free consultation
Let’s get to know each other. A free consultation is a chance to chat about your goals, challenges, and how we can work together to help you reach your vision.